Census 2020 Social Films

Created in partnership with Black Theatre United and Fair Count, #only1ofme campaign casts Billy Porter and Misty Copeland to inspire completion of the 2020 US Census amongst historically "hard-to-count" populations. Social films created for the campaign and photographs used in Broadway and Broadway World.

Agency: THAT

Client: Census 2020

Partners: Black Theatre United

Social-First Content: Julia Gorbach

Billy Porter for Census 2020

Misty Copeland for Census 2020

Using Format