Allpaper - Augmented Wallpaper ™ presents “Secret Block Party”
Allpaper is a Webby-nominated augmented reality wallpaper that uses technology to create a portal to anywhere, turning a two-dimension static medium into an experience."Secret Block Party," the first edition of Allpaper, is an original hand-painted wallpaper inspired by double dutch. Use your phone to activate an animation of a summer street in Harlem where surprise New Yorkers jump in to show off their moves. Launched at the National Double Dutch League's 30 Year Anniversary at the Apollo Theater.
Creative Partner: National Double Dutch League
Creator / Creative Partner: Edwina White
Creative Director: Julia Gorbach
AR Production: Continuum